About Me

As well as being a full-time designer for Waitrose and a full time Mum to my 1yr old son, I also run my freelancing business which allows me to continuously work in a creative capacity, helping businesses of various sizes with their website and print needs, and also using my many years of experience to help them best sell themselves and their products online.

My passion began at Bournemouth University while studying my BA in Product Design, I graduated in 2010 and my studies combined with my work experience at Waitrose have given me a wide range of skills within an ever-growing Ecommerce industry.

Ultimately the customer journey is what I love, the end to end process from initial idea to check out, presenting solutions and problem solving (this also helps me with my son Alfie!).